Digital technologies have drastically changed the way businesses operate. Businesses are increasingly trying to provide a superior and seamless experience to their digital customers, and thus improving their bottom line. The proliferation of mobile devices, advanced knowledge of consumer behavior powered by analytics and emergence of the cloud has thrown up new opportunities as well as challenges to businesses. Companies are struggling to innovate and grow due to fragmented technology landscape, constant product evolution and changing consumer preferences.

TO THE NEW is a digital technology company that enables digital transformation for global organizations. Our digital transformation consulting leverage a wide spectrum of digital technologies to help companies improve products and services, enhance customer experience, enter new markets, and increase revenues.

We help companies traverse the complex Digital Transformation Journey

Digital Strategy

A coherent digital strategy requires a deep understanding of people, processes and digital technology landscape to create a roadmap for transforming processes and business models. Our digital transformation consulting helps companies adopt and implement digital technologies to create unique value proposition for customers and drive innovation and growth.

Experience Design

User experience design focuses on the consumers to create meaningful, persuasive interactions across their omnichannel journey. We architect user journeys and convert ideas into proof of concepts. We create highly intuitive and elegant interfaces across multiple channels to deliver superior customer experience.

Development & Engineering

We leverage UX led engineering to develop new platforms and transform the existing ones with a fast time to market. We cover the entire spectrum of engineering from consulting, UI/UX design, architecture, development and testing. Our forte also entails strong integration capabilities with the existing systems and application.

Analytics-led Marketing

We uniquely combine the power of analytics, marketing and technology to create award winning 360 degree integrated digital marketing strategies for global organizations which focus on acquiring new customers and retaining existing ones. We deliver analytics driven frameworks to provide a consistent brand experience across all digital channels. We help companies analyze huge volume of search, web and social data to generate actionable insights presented in a comprehensive digital dashboard.

Digital Transformation Enablers

Cloud
Mobility
UI/UX Technologies
Artificial Intelligence
Digital Marketing
Internet of Things
Big Data
Analytics

Our Key Differentiators

  • Strategy and Consulting

    Our consulting services help create a cohesive digital strategy to integrate digital technologies with the existing infrastructure.

  • MVP approach for fast GTM

    Comprehensive product engineering services to transform ideas into realities with a faster time to market.

  • Analytics-led Approach

    Gather key insights to improve process, respond to change and pivot fast with iterative development

  • Design led Engineering

    Design-led approach to radically transform the user experience and create engaging web and mobile solutions.

  • Agile Methodologies and Lean Mindset

    We are a lean and Agile company and use a combination of Scrum, XP and Kanban for software development and project management.

  • Open Communication

    Transparent, collaborative approach and two-way communication with client for higher efficiency.

Success Stories

Trusted by leading brands including Fortune 500 enterprises and Silicon Valley startups

Built intuitive investor and distributor portals along with mobile apps

HDFC Fund

Built intuitive investor and distributor portals along with mobile apps

HDFC Fund

Built intuitive investor and distributor portals along with mobile apps

HDFC Fund

Our Latest Blogs

Best of industry knowledge for you!

Whitepaper

[NASSCOM Whitepaper Series- I] How Is Digital Transformation Reshaping Businesses To Meet The Digital Age? The Customer Experience Context!

Whitepaper

[NASSCOM Whitepaper Series- I] How Is Digital Transformation Reshaping Businesses To Meet The Digital Age? The Customer Experience Context!

Whitepaper

[NASSCOM Whitepaper Series- I] How Is Digital Transformation Reshaping Businesses To Meet The Digital Age? The Customer Experience Context!

Whitepaper

[NASSCOM Whitepaper Series- I] How Is Digital Transformation Reshaping Businesses To Meet The Digital Age? The Customer Experience Context!

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